Graphic web logo design arcticles
Your logo is a perspicuous glyph or symbolic, identifying mark that conveys origin, identity, or ownership of company, business or your product. It's function is to create a memorable, recognizable impression on the mind of a potential client or customer. A logo is essentially at the heart of a corporate identity.
“Brand identity” is the combination of consistent visual elements that are used in your marketing materials. A basic brand identity kit consists of a logo, business card, letterhead, and envelope. It can be extended to include a Web site, brochure, folder, flyer, or any other professionally designed pieces. Having a brand identity is extremely important to your business’s success. However, many business owners have misconceptions about brand identities that can damage their businesses.
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